Whitlam Suburb Launch Event

Canberra's newest suburbs with a sustainable focus, connection to country and a lush green vista - Whitlam.

Whitlam – Secluded by nature and bordering on the Molonglo River, one of Canberra’s newest suburbs with a sustainable focus, strong connection to country, and a lush green vista.

Joined by 2,500 people over the day, the suburb launch featured open display homes, walks on country, indigenous plantings and native food tasting, cooking demonstrations that showcased slow-cooked kangaroo and traditional damper, live performances, custom branded elements including information booths and fruit boxes as well as sustainability-focused & community activities throughout the day.

We worked closely with local providers to open the onsite cafe for the event with food from many cultures in Canberra.

The Damsel and Sprout team provided all concept and pre-production planning, and all event strategies and delivered onsite logistics in the lead-up to, and on the day of the event.

Whitlam came to life with a community that came together.


Damsel & Sprout engaged the Sustainable Event Program to support the Whitlam Suburb Launch in 2022.
They had a strong focus on sustainable practices and they creatively sourced vendors with a view to minimising waste and energy usage. Separation of organics waste, mixed recycling, and landfill was achieved through excellent communication with the event patrons and support from the Program. The event successfully kept recycling and organics out of landfill, with 85% of total waste being diverted from landfill.– Christine Nuttall – Business & Economics Development, Environment, Planning, and Sustainability Development Directorate